Become a sponsor
Creating sponsored posts or stories is the primary way Instagram users monetise their accounts. For example, if your profile focuses on pictures of your dog on walks, an outdoor gear company might be willing to pay you to share a photo with their product featured in the picture.
Promote your business
There are other ways to use Instagram to make money. You can create a business account to grow your business. For example, if you have an Etsy shop where you sell your crafts or a food blog that generates advertising revenue, a professional-looking Instagram account can provide promotional support.
You can link to your Etsy account or website in your profile, or highlight a specific product in your bio section to direct more people to it. If your account is approved for Instagram Shopping features, you can tag products to promote your products directly.
Take well-lit photos of the products you are trying to sell or projects you are promoting and make them findable. Create your own hashtags and check which ones your competitors are using. Also encourage your customers to send pictures with your products and tag you.
Sell items you don’t use
Maybe you don’t have a business to promote but you usually sell your old clothes and accessories on some websites. Instagram can increase your buyer pool.
Present your clothes and other things in an attractive way, photograph them and include as many details as possible in the caption. The brand, size and condition of each item are things to note. If you want to sell a product in particular, link to it in your Instagram bio.
Thanks to PayBull, you can sell through social media without having a website. With PayBull’s “payment via link” service, all you need to do is enter the details of the products you want to sell via the panel and create a link. Then, by quickly and securely sharing the link with your customers, you can start receiving payments instantly.
Earn badges through live broadcasts
When you share real-time videos with Instagram’s live broadcast feature, you can earn money directly from your target audience. As you showcase your talents, products, etc., viewers can show their support by purchasing badges.
You can promote your upcoming live sessions through posts or stories to announce them in advance. Then, to increase engagement and badge purchases, you can try using the question-and-answer feature.
Monetize your videos with ads
Another way to receive payments is by allowing brands to run ads during your videos. To do this, go to your content creator account settings and enable the monetization option for in-stream video ads. Then, continue to publish your videos as usual.
The amount you earn depends on how many times your video is viewed in the feed. However, if your videos do not meet the requirements, you won’t be able to receive payments. For example, videos must be at least 2 minutes long to be eligible for monetization. Instagram recommends targeting videos that are between 2 and 4 minutes long.